More than 80% of an establishment’s total value is represented by their intellectual property, or IP. For budding businesses and startups, that’s why investors are interested in learning how you protect your company’s IP. It is one of the most valuable assets within your startup or business venture. However, what aspects of your IP should you highlight to potential backers? What major areas should be protected?
Have no fear! We’ve provided a graphic that highlights the importance of protecting your IP and what investors want to hear from you.